Do you want more dream clients to visit your website via search engines?
There’s no point in having a beautiful website if no-one is going to see it and ultimately buy from it.
Harsh but true.
Social media can only take you so far.
Search engines are where the TOP QUALITY traffic is really at.
Google processes 3.5 billion searches per day.
Imagine if you could divert just a fraction of those searches to your own website.
"Simple transfer of information"
What you'll learn during the workshop
- How to do keyword research - to make sure you're optimising for the words people are typing into Google, not what you *think* they are
- How to track your keyword research - so that when you come to optimising your site you have all the info you need in one place
- SEO tools - including Google Search Console, SEO plugins and keyword research tools
- Implementation - here I'll be showing you what it really looks like to optimise your WordPress website
- Blogging - how it can help dream clients find you online
- User experience - I'll briefly cover how this can impact on how highly Google ranks your website and give you a few quick tips to improve it.
This workshop is everything I wish I’d had when I started my blog back in 2016.
My first ever blog post took me weeks to perfect. It was witty and, at the time, I thought a work of genius.
But absolutely no-one (apart from friends and family I’d sent the link to) actually read it.
Because it turned it that it was very poorly written for search engines.
Since then I’ve spent a lot of time learning about and implementing search engine optimisation not only on my own websites but on my client websites too.
"Seeing it in action is much more easy to understand"
This is for action takers
There will be a big focus on taking action in this workshop.
I want you to walk away with all the tools you need to go and start optimising your website.
Often with SEO it’s not the what, but the overwhelm of working out HOW you take all the information and put it into practice.
Not here my friend.
After this workshop you will know the what, the why, and more importantly THE HOW and that’s where the magic happens.
This workshop is for you if:
- You have a WordPress website
- You're not getting as many visits via Google as you would like
- You want to know HOW to do SEO as well as WHY
What you'll get if you buy the Search Engine Optimisation: Simplified Workshop today
- Instant access to the 2 hour SEO: Simplified Video Workshop – no need to hang around, you can get started immediately.
- My exclusive keyword research tracker and SEO checklist – this is the exact spreadsheet I use to track my own keyword research and I’ve added a handy SEO checklist too
"It went into the basics of keywords which is something I've been so confused about"
FAQ
The SEO: Simplified Workshop is a 2 hour long workshop focused on both the principles of SEO and search engines as well as how to actually do it.
It covers:
- The basics of how search engines work
- Why your website usability is so important
- How to do and track keyword research
- Other SEO tools
- Where blogging fits in
- What it looks like to actually take action and implement
This is for anyone who has a WordPress website, or is thinking about creating a WordPress website, who wants to understand how SEO works and how to implement it.
The principles of SEO are the same regardless of the platform your website is built with.
You’ll still get huge value from my explanations of what SEO actually is, how to do keyword research, user experience considerations and more.
When I ran the workshop live I had ladies attend whose websites were built with Squarespace and Joomla, so I added links to resources on how to implement what they’d learned during the session on their own websites.
You’ll get lifetime access to the workshop so you’ll be able to come back to it again and again.
Once you’ve paid you’ll receive an email with login details for MemberVault, which is the platform where the workshop and supporting resources live.
Everything is all in one place: the workshop video, accompanying spreadsheet and links to resources such as how to add Google Analytics and Google Search Console to your ebsite.
Email me at kim@kimscotland.com